Friday 11 May 2012

Mobile Apps are the Future of Retail


Gone are the days when mobile apps were mainly used for games, productivity, entertainment and social networking. Recent market trends show that the tech savvy generation is now relying heavily on mobile devices to purchase products online, ranging from groceries and prescription medicine to clothing and cinema tickets.
Nielsen reports that smartphone ownership grew almost 100% from 2008 to 2009, with forecasts that by 2015, smartphones will be the primary device consumers will be using for online shopping. Wouldn’t it be great to grab a share of this growing market of mobile users? Well you can, by creating your own mobile app.
With your own app, your customers will better enjoy their mobile shopping experience. Here are some of the great features you can offer with a custom mobile app:
  • If you’re a mobile retailer, you can push updates to your customers and tell them where and when you will be setting up your food truck, kiosk or stand through your app.
  • Customers can conveniently make payments using your app to order food, pay bills, book a flight or have flowers delivered to loved ones with a few taps or clicks on their mobile device.
  • Use your app to send flash updates to customers about your promotions and sales. And since people love special treatment, give mobile users a perk like giving them special access to a sale one day ahead or offering priority service when they shop.
Wherever your customers are, whether they’re on vacation or just lounging around at home, with an app for your store, they will be able to make purchases any time, anywhere. Give them the convenience and simplicity only a mobile app can offer so they can spend more time doing the things they love to do.
Create yourvery own mobile app today using the Infinite Monkeys app builder.